Nicholas Seet developed a video player. His business, Auditude, was acquired by Adobe for more than $100 million. Although a spectacular exit, Seet had to give up a large chunk of the company—and the CEO title—to scale up.
Most sellers want to be paid all of their money up front, and most buyers want to avoid paying anything up front. For example, when Eric Weiner wanted out of All Occasion Transportation he found a buyer and agreed to accept half of his money in a five-year consulting contract, which sounded great in theory.